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Aldi is giving away £100 Gift Cards to everyone that takes their survey – TellAldi. For your chance to win at all you need to do is answer a few questions about your recent shopping experience and you’ll go in the running to win.

It’s not uncommon for large grocery stores and other retailers in the UK to host similar feedback forms. In fact, Tesco, one of Aldi’s largest competitors, has put together the TescoViews survey. If you’ve recently shopped at Tesco, you can give them some feedback and go in the running to win £1,000.

Survey Details

End DateDecember 31, 2025
Prize£100 Aldi Gift Card

Survey Rules

Aldi is aiming to keep the survey fair for everyone that enters. In order to do so, they’ve implemented a few rules you need to follow:

  • You must be a resident of the UK
  • You must not be an employee of Aldi or their immediate family
  • You can only enter twice per week
  • You can only win the £100 once per quarter

If you don’t follow the rules, you may be disqualified and stopped from re-entering again.

Instructions for

If you’re reading this, you need to have recently shopped at one of their stores in order to get past the first stage of verification by the survey system. Here’s what you’ll need from your receipt:

  • The sixteen (16) digit survey code printed near the bottom

It’s a tough one to find, so here’s an example on areceipt:

Location Of Survey Code For Tellaldi On Aldi Receipt
Location Of Survey Code For

Once you have the code ready, follow these instructions:

  1. Visit the website hosting the survey, or type in into your browser, or click the link a bit further down
  2. On the first page of the survey, enter in your \survey code and click verify. If you don’t have a survey code, try this one – 3527774032001127
  3. Once you’ve been verified by the survey system, answer all the questions their customer satisfaction team has for you
  4. Near the end of the survey, you’ll be required to enter in some personal information to be eligible for the gift card prize:
    • Email address
    • First name
    • Last name
    • Phone number
  5. And you’re all done! You’ve just completed the TellAldi survey and are on your way to win a £100 Gift Card to spend at their stores. Good luck 🙂

Here’s a video detailing how you can complete the survey:

Their customer team will ask questions like these ones in the survey:

  • What was your overall satisfaction rating with your recent shopping trip?
  • How likely is it that you’ll return to this Aldi based on your experience?
  • How likely is it that you’ll recommend Aldi to family and friends?
  • Is there anything their staff could have done to improve your visit?
  • What was your satisfaction rating with the layout and cleanliness of the store?
  • Were you able to find all the products you were after easily?
  • Did any staff members go above and beyond to help you?

These types of questions are often asked by companies in the UK when gathering customer feedback. New Look, a massive fashion retailer in the country is also currently hosting a survey – NewLookListens. It’s located at New Look and once you complete the survey, you’ll go in the running to win a £50 Gift Card for their stores.

Lastly, here are some screenshots of from TellAldi:

How Likely Is It That You'll Recommend This Store To Friends On Tellaldi
How Likely Is It That You’ll Recommend This Store To Friends On Tellaldi
Final Page To Enter Into Aldi Survey Prize Draw
Final Page To Enter Into Aldi Survey Prize Draw
Date Of Recent Visit To
Date Of Recent Visit To

About Aldi

Aldi first started in Germany when brothers Karl and Theo Albrecht took over their mother’s grocery store in 1946. The name Aldi, however, was only first seen in 1962 and represents the two words – Albrecht Diskont (Albrecht Discount). As you know, they’ve grown massively over the past 50 years, with thousands of stores now operating around the world and revenues into the billions.

One Of The Original Aldi Stores In Germany
One Of The Original Aldi Stores In Germany

Great Britain only saw its first Aldi in 1990, when the first store opened in Stechford, Birmingham. Customers must’ve been leaving amazing feedbacking on surveys such as TellAldi because, in 2013, they opened its 300th store in the country. And just 4 years later, that number again doubled to 600.

Aldi’s Offering in the UK

Aldi offers quite a similar shopping experience in the UK as it does in many other countries. They focus on simple layouts, offering many of the basics, with some amazing special buys available each week.

One of the major ways they differs from other countries, though, is through their sponsorship of Great Britains Olympic Team.

They’ve partnered with the team in an initiative called Get Set to Eat Fresh. It provides teachers and parents with free materials to educate children on the benefits of eating fresh. Remember – if teaching children lessons such as eating healthy are valuable to you, make sure to take the survey here at so they keep doing it.

Aldi’s Community Efforts

On top of their already amazing shopping experience, they go above and beyond their usual responsibilities in order to give back to their community around them and protect the environment.

One of the ways Aldi supports their community is by redistributing food surplus as well as supporting local charities. You can read more about this here.

By listening to feedback customers are leaving on, they’ve also recently placed a major effort into ensuring their supply chain is in tip-top shape. Check out how they sources some of its 100% Fresh British Beef:

Aldi’s Future

Aldi has big plans for their continued growth in the UK – aiming to open a store a week until 2022. If they manage to achieve the aggressive growth, they’ll have reached the magical number of 1,000 stores in the UK. Granting themselves the title of one of Great Britain’s largest grocery stores.

If you want to make sure Aldi continues on its path of being a responsible company and being a sound grocery retailer, head to and how they can continue to improve your shopping experience.

One of their largest competitors, Asda, is also gathering customer feedback with a similar feedback website. Just head to and you could win £1,000 to spend at their stores.

Talk To Tell Aldi Team

Don’t want to take the TellAldi survey but still want to send some feedback? Send them a message on social media:

Otherwise, you can read their FAQs to see if your question has already been answered. Or, submit feedback on their website. Lastly, you can give them a call on 0800 042 0800 or send an email to [email protected].

Their head office is located at:

Holly Ln, Atherstone CV9 2SQ, UK

Emma J - Author at Opinionr
Hi there! I'm Emma - I'm the lead editor here at Opinionr. I write about many of the customer satisfaction surveys and feedback opportunities that stores have. Stores love it when you give them feedback and often reward you for giving it to them - fantastic! Got a question? Let me know! You can check out all my posts on my profile -

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